Los Angeles Litigation Firm Lurie, Zepeda, Schmalz, Hogan & Martin Announces New Name and Contemporary Website

New logo and website communicate firm’s strategic approach to achieving results

Los Angeles-based law firm Lurie, Zepeda, Schmalz, Hogan & Martin today announced the launch of a new website and that Troy Martin has become a named shareholder.  The firm’s new name is represented in an iconic logo that communicates its attorneys’ focused, practical approach to resolving clients’ complex litigation. The contemporary new website,, showcases the firm’s results, attorneys and practice areas.

“Our firm’s roots date back to 1983 when it was founded by attorneys passionate about litigation and committed to high-quality service,” said Steve Hogan, shareholder.  “Over the years, like-minded attorneys, many from the nation’s largest and most prestigious law firms, joined the firm to build a broad-based litigation practice rivaling the biggest and best law firms in Southern California.”

Lurie Zepeda represents plaintiffs and defendants in business litigation; trusts, estates and probate litigation; real estate litigation; employment litigation; and professional and fiduciary liability disputes.  “We craft and implement effective strategies by applying knowledge gained from decades of experience practicing in Southern California’s courts,” noted shareholder Kurt Schmalz.  “Sometimes, this leads to a negotiated settlement.  Other times, the matter’s size and complexity requires extensive litigation, trial and appeal.”

“Litigation is a difficult, emotional process for our clients,” commented Troy Martin, shareholder.  “Our culture is to provide empathy and lend an ear while staying focused on the strategy required to achieve the desired outcome. This has resulted in many successful results in and out of the courtroom, as well as our firm’s longevity.”

About Lurie, Zepeda, Schmalz, Hogan & Martin

Lurie, Zepeda, Schmalz, Hogan & Martin, with offices in Beverly Hills and Irvine, provides business and individual clients with the skill and sophistication of a large law firm with the flexibility and responsiveness of a smaller, specialty firm.  The firm’s senior attorneys apply over 200 combined years of experience solving complex litigation and disputes against seasoned, aggressive opponents in state and federal trial and appellate courts.  For more information, please visit or call (310) 274-8700.


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